There are many marketing executive who failed to understand how bad reputation can highly damage the company’s sales. Many people claim that online reputation has nothing to do with the offline business but frankly speaking you are absolutely wrong. People today are using social media websites and they discuss more about products than other things over the internet. If you are in a business then you must understand that online reputation plays a vital role in sales. If you’re losing your number of sales, and you are not getting why then you must think about your online reputation once. Marketing companies use to share online reputation management reviews for your business and bring reputation for your business.
For example if you are looking to buy a car will you purchase from the brand that have low reputation or from the one that have good reputation? You know the answer right? Same is the case with other people in the world. Today social media is filled with chatting and discussions related to some products or services. People use to share negative and positive things over internet. They don’t have to do anything whether the business have to anything with internet or not.
The first and foremost effect you will see when you are losing reputation is you will lose number of sales. This thing starts when some customer share negative review about your company and then this thing goes on viral over the internet in just some hours. Which will decrease your number of sales?
So never underestimate the negative reviews shared online because that can work as the seed of losing reputation.